Agency Owners have you ever felt like you are underneath a ceiling and can’t quite understand why? This opportunity of Insurance was suppose to offer unlimited earning potential and remove those ceilings you once had from a J.O.B! Yet, you are still stuck, hitting a plateau and can’t quite understand WHY? Subconsciously you are probably holding yourself back, it is thoughts such as these that may be the issue:
- If I have the nicer home, car, clothes, etc. people will judge me or not choose to do business with me
- My family never had money and I was told that money and rich people are evil
- Employees are an expense and I can’t afford that
- I can’t afford to market, I can’t afford to hire, I can’t afford to grow, I can’t afford an office…
- Who will I become and what friends will I lose if I become successful?
There is an acronym for F.E.A.R that I believe would be pertinent in this discussion. F-FalseE-EventsA-AppearingR-RealWe create in our minds a FEAR of what may become of us if we are successful, wealthy, affluent and so we shutter ourselves down. We create something FALSE in our minds so often that we make it REAL for us. I wholeheartedly believe that SUCCESS is every person’s birthright and what we are called to do and become. Yet, the definition of success is different to each of us and that is powerful. Change your perspective of success, face that FEAR, False Events Appearing Real and set the sights on what success will look like and be for you. You may lose some people among that journey and yet those you lose among your path to success were not the right people for you to begin with. Go back through this message today and see which of these statements may be holding you back and eliminate, abolish and move from your vocabulary. The reality is that we all tend to be the biggest stumbling block on our path to success and when we can face our FEARS we can see a new path and release ourselves to our greatest opportunities!
John Lucero, is a successful business owner with over 20 years of experience in multi-line insurance agency operations for several major National Brands. With an expertise in Recruiting, Educating, Coaching, Developing and Product Knowledge, his passion and drive to ELEVATE Insurance Agencies to higher levels of success is what keeps him inspired about the future and motivated about making a difference.
