Have you ever been sitting behind your computer screen and you get that DEJA VU feeling? Like I have sent this email before, I have sent this same exact follow-up message, I have sent the same thank you email, the same birthday greeting and/or even this same holiday message? If you have felt this feeling it is probably your reality …
Happy Friday and in Recognition of September Life Insurance Awareness Month, I thought it would be a good time to revisit a previous post I did “Life Insurance Needs Analysis” You can access it here: https://agencyelevated.com/how-to-do-a-simple-life-needs-analysis-check-out-the-video/ The Key Concept of this Simple Life Needs Analysis is this: D. I. …
I spent the entire day today decluttering my house and freeing up space for CLARITY. Too many things does not always lead to happiness, in fact many times all of that STUFF can lead to overwhelm and complexity. Yet, that is not my message for you today. As I listened to Pandora radio today while working on cleaning and organizing, …
As I continue to develop this Daily Blog page and gather information from my Subscribers, a common thread has been coming through recently, “How To Do A Client Review” Let me first say, I will be making this a Video based training in the next couple weeks…SO KEEP YOUR EYES OUT FOR THAT. At the same time I did not …
Today, I thought I would go back to the basics of what Insurance truly is. As I sit here in a local Starbucks writing today’s message it allowed me the ability to reflect on my surroundings. People working on Mac computers, Iphones, iPads and mulitiple other laptops. As people pull up in their BMWs, Mercedes Benz and Range Rovers (Orange …
What is your “Unique Selling Proposition” Why should I buy from you right now, instead of buying anything else from anybody else next week? (Marshall, p. 65) If you have a great answer to that question, you can charge more money, have fatter margins, put more money into marketing and advertising, invest more in customer satisfaction and developing new product …
Inevitably in every business and particularly in your Insurance Agency you have a percentage of your clients that you cannot reach. The phone number you have for them is incorrect, you don’t have an accurate email address, they are not on social media, etc. Yet, in order for you to expand your Agency and capitalize on all the opportunities within …
How you present yourself during the first Sales call is crucial. In the Insurance Industry this is what I have found to be the most typical opening line, “Hello, this is John. I’m with XYZ Insurance Company, and we are a Top Rated Insurance Company in your area.” That is your opening statement, maybe what you were trained to do …
The “80/20 Sales and Marketing” by Perry Marshall continues to bring me immense insight into Sales, Marketing, Principles and Processes. Today, I share with you the concept of “Disqualification” as it pertains to your target market audience. In the book, Perry Marshall explains the “The Five Power Disqualifiers” utilize these tools when determining your target audience and you can reduce …
Happy Saturday…weekend…a break from work OR is it? You have probably become accustom to taking off from work on Saturday and Sunday and working your Insurance Agency/Business Monday-Friday. I get it, I am not much different than most of you that are reading this message today. Yet, as a follow-up to my conversation yesterday “Think Like Your Customer..Not Like Yourself”, …
